Figma Depth
Concept Ad — 2026
Role: Motion Direction, AI Integration
A concept motion ad for a fictional Figma feature called 'Depth' - a button that instantly turns UI into 3D. The project demonstrates a harmonic workflow mixing After Effects, 3D, and AI as a controlled layer in production.
I challenged myself to build a practice piece that showed an “ideal” end-to-end workflow for motion designers - mixing After Effects, 3D, and AI in a way that feels harmonic. Not AI as the final output, but as a controlled layer inside a real production pipeline. AI helped with concept/script beats, character design, sample UI, and background replacement.
Tools & Skills
- ChatGPT / Gemini / Claude
- Midjourney
- VEO
- NanoBanana (with Weavy)
- Rodin
- Figma
- Blender
- Kling O1
- After Effects
- Suno
- ElevenLabs
- Premiere
Watch Breakdown & BTS